EUROPEAN JOURNAL OF
PHARMACEUTICAL AND MEDICAL RESEARCH

( An ISO 9001:2015 Certified International Journal )

An International Peer Reviewed Journal for Pharmaceutical, Medical & Biological Sciences

An Official Publication of Society for Advance Healthcare Research (Reg. No. : 01/01/01/31674/16)

European Journal of Pharmaceutical and Medical Research (EJPMR) has indexed with various reputed international bodies like : Google Scholar , Indian Science Publications , InfoBase Index (In Process) , SOCOLAR, China , Research Bible, Fuchu, Tokyo. JAPAN , International Society for Research activity (ISRA) , Scientific Indexing Services (SIS) , Polish Scholarly Bibliography , Global Impact Factor (GIF) (Under Process) , Universal Impact Factor , International Scientific Indexing (ISI), UAE  , Index Copernicus , CAS (A Division of American Chemical Society) USA (Under Process) , Directory of Open Access Journal (DOAJ, Sweden, in process) , UDLedge Science Citation Index , CiteFactor , Directory Of Research Journal Indexing (DRJI) , Indian citation Index (ICI) , Journal Index (JI, Under Process) , Directory of abstract indexing for Journals (DAIJ) , Open Access Journals (Under Process) , Impact Factor Services For International Journals (IFSIJ) , Cosmos Impact Factor , Jour Informatics (Under Process) , Eurasian Scientific Journal Index (ESJI) , International Innovative Journal Impact Factor (IIJIF) , Science Library Index, Dubai, United Arab Emirates , Pubmed Database [NLM ID: 101669306] (Under Process) , IP Indexing (IP Value 2.40) , Web of Science Group (Under Process) , Directory of Research Journals Indexing , Scholar Article Journal Index (SAJI) , International Scientific Indexing ( ISI ) , 

 ISSN 2394-3211

Impact Factor: 6.222

 ICV - 79.57

Abstract

ROLE OF MEDIA IN HANDLING A GLOBAL CRISIS DURING THE PANDEMIC COVID-19: PERCEPTION AND HUMAN BEHAVIOUR

*Prof. Sanjeev Sood Dr. Ritu S. Sood and Rishabh Sood

ABSTRACT

Introduction: Severe acute respiratory syndrome- Coronavirus 2 has put beyond doubt intensive pressure on healthcare, economic, and social structures. The problem is how to pass the knowledge of current disease statistics and its prevention to the general population at a rate corresponding to or better than the spreading epidemic. At the same time, a massive amount of health-threatening misinformation is spreading at a faster rate than the disease itself. The large percentage of this false rumour is circulated through media. Thus, providing fast, truthful and reliable information addressing critical problems of infection control is, therefore, of key importance. This study observes both the positive and negative impact of media during coronavirus Pandemic. Method: The study is based on an extensive survey among 250 adult participants of various sections of Indian society with different age groups between 18 - 45 years to introspect the level of public awareness by media with respect to cause, spread, prevention and treatment of disease caused by spread of COVID-19 viral outbreak, which is reflected in the societal behavioural response of rigorous precautionary measures. Results: This study found a positive association between mass media, the psychological domain of the Indian population during COVID-19. Further authentication and reliability of the Source of the message, true authenticity & reliability of the information should be checked appropriately before disseminating it through mass media.

Keywords: Media, Communication, Covid 19, Coronavirus, Pandemic, Fake News, Human Behaviour.


[Full Text Article]

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Google Scholar Indian Science Publications InfoBase Index (In Process) SOCOLAR, China Research Bible, Fuchu, Tokyo. JAPAN International Society for Research activity (ISRA) Scientific Indexing Services (SIS) Polish Scholarly Bibliography Global Impact Factor (GIF) (Under Process) Universal Impact Factor International Scientific Indexing (ISI), UAE Index Copernicus CAS (A Division of American Chemical Society) USA (Under Process) Directory of Open Access Journal (DOAJ, Sweden, in process) UDLedge Science Citation Index CiteFactor Directory Of Research Journal Indexing (DRJI) Indian citation Index (ICI) Journal Index (JI, Under Process) Directory of abstract indexing for Journals (DAIJ) Open Access Journals (Under Process) Impact Factor Services For International Journals (IFSIJ) Cosmos Impact Factor Jour Informatics (Under Process) Eurasian Scientific Journal Index (ESJI) International Innovative Journal Impact Factor (IIJIF) Science Library Index, Dubai, United Arab Emirates Pubmed Database [NLM ID: 101669306] (Under Process) IP Indexing (IP Value 2.40) Web of Science Group (Under Process) Directory of Research Journals Indexing Scholar Article Journal Index (SAJI) International Scientific Indexing ( ISI )