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An International Peer Reviewed Journal for Pharmaceutical, Medical & Biological Sciences

An Official Publication of Society for Advance Healthcare Research (Reg. No. : 01/01/01/31674/16)

European Journal of Pharmaceutical and Medical Research (EJPMR) has indexed with various reputed international bodies like : Google Scholar , Indian Science Publications , InfoBase Index (In Process) , SOCOLAR, China , Research Bible, Fuchu, Tokyo. JAPAN , International Society for Research activity (ISRA) , Scientific Indexing Services (SIS) , Polish Scholarly Bibliography , Global Impact Factor (GIF) (Under Process) , Universal Impact Factor , International Scientific Indexing (ISI), UAE  , Index Copernicus , CAS (A Division of American Chemical Society) USA (Under Process) , Directory of Open Access Journal (DOAJ, Sweden, in process) , UDLedge Science Citation Index , CiteFactor , Directory Of Research Journal Indexing (DRJI) , Indian citation Index (ICI) , Journal Index (JI, Under Process) , Directory of abstract indexing for Journals (DAIJ) , Open Access Journals (Under Process) , Impact Factor Services For International Journals (IFSIJ) , Cosmos Impact Factor , Jour Informatics (Under Process) , Eurasian Scientific Journal Index (ESJI) , International Innovative Journal Impact Factor (IIJIF) , Science Library Index, Dubai, United Arab Emirates , Pubmed Database [NLM ID: 101669306] (Under Process) , IP Indexing (IP Value 2.40) , Web of Science Group (Under Process) , Directory of Research Journals Indexing , Scholar Article Journal Index (SAJI) , International Scientific Indexing ( ISI ) , Scope Database , Academia , 

 ISSN 2394-3211

Impact Factor: 7.065

 ICV - 79.57



*Vd. Prajakta H. Karale and Vd. Divyakumari J. Solanki


The word “Cosmetics” means any substance used to clean, improve or change the complexion of skin, hair, nails, teeth or eyes etc. Cosmetology is a science of ornamentation with distinct values. Ayurveda, world‟s oldest system of health deals with all aspect of human life. Ayurveda emphasizes on external and internal beauty. Beauty consciousness and the knowledge of application of herbs, minerals and animals products are as old phenomena as the human existence. Ayurveda never isolate the involvement of mental and spiritual well being from the concept of beauty. Beauty is the desire of every individual to give pleasure to the sense. „Swasthavritta‟ is knowledge of maintenance of healthy life (disease free) of an individual, which also deals with internal and external beauty via Dincharya (Daily regimen), Ritucharya (Seasonal regimen) etc. It is essential for the preservation, restoration or bestowing of bodily beauty and also in the surgical correction of disfigured physical defects. Ayurvedic science deals with cosmetology in a very precise way. Some medicinal plants like- Haridra, Manjistha, Sariva, Chandana, Amalaki, Ghritkumari, Babul, Lavanga, Shikakai, Ritha, Bhringaraj etc. has been prescribed for beautification of skin, hair, etc. Diet has a special role to improve and maintain beauty of an individual. Panchakarma procedures and Rasayanas are employed for beatification of skin, the marker of overall condition of individual as per Ayurveda. It can be enhances by understanding and following basic guideline mentioned in Ayurveda in the form of Swasthavritta. Diet and life style has special effect to improve and maintain beauty of an individual. Swasthavritta play an important role in cosmetology as it restores beauty in a very precise and natural ways like Dincharya, Ritucharya, Achar-rasayana, Rasayana Chikitsa, etc.

Keywords: Swasthavritta, Dincharya, Ritucharya, Cosmetics, Cosmetology.

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Google Scholar Indian Science Publications InfoBase Index (In Process) SOCOLAR, China Research Bible, Fuchu, Tokyo. JAPAN International Society for Research activity (ISRA) Scientific Indexing Services (SIS) Polish Scholarly Bibliography Global Impact Factor (GIF) (Under Process) Universal Impact Factor International Scientific Indexing (ISI), UAE Index Copernicus CAS (A Division of American Chemical Society) USA (Under Process) Directory of Open Access Journal (DOAJ, Sweden, in process) UDLedge Science Citation Index CiteFactor Directory Of Research Journal Indexing (DRJI) Indian citation Index (ICI) Journal Index (JI, Under Process) Directory of abstract indexing for Journals (DAIJ) Open Access Journals (Under Process) Impact Factor Services For International Journals (IFSIJ) Cosmos Impact Factor Jour Informatics (Under Process) Eurasian Scientific Journal Index (ESJI) International Innovative Journal Impact Factor (IIJIF) Science Library Index, Dubai, United Arab Emirates Pubmed Database [NLM ID: 101669306] (Under Process) IP Indexing (IP Value 2.40) Web of Science Group (Under Process) Directory of Research Journals Indexing Scholar Article Journal Index (SAJI) International Scientific Indexing ( ISI ) Scope Database Academia